Ideas In Motion

Ideas In Motion

What a difference a day makes!

What a difference a day makes!

IdeaThon's Jam-packed 24 Hours Nets $36,875 Worth of Resources for Multicultural Coalition Representatives of the Multicultural Coalition of Grand Island met with IdeaBank at 11 a.m. July 22. Less than 24 hours later, they received $36,875 worth of services and re...

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IdeaThon 2021 Recipient: Multicultural Coalition

IdeaThon 2021 Recipient: Multicultural Coalition

IdeaBank Marketing has chosen the Multicultural Coalition of Grand Island to receive 24 hours of free marketing services in its first ever IdeaThon....

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Staff Spotlight: 3D modeling is a homecoming for Hudson

Staff Spotlight: 3D modeling is a homecoming for Hudson

Thomas Wolfe said you can’t go home again. But, if you’re Darin Hudson, you can bring home to you — at least, a smaller version of it. Through the marvel of 3D printing, Darin has re-created his boyhood home in 0.0235 scale. “Houses aren’t forever,” Darin noted. ...

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A Brand for a Different Kind of Health Care

A Brand for a Different Kind of Health Care

Vibrance Family Health: Building a Bold New Brand in Healthcare Healthcare is changing—and so are patient expectations. When nurse practitioner Katie Peters set out to open a new clinic in Hastings, Nebraska, she didn’t want to launch just another medical office. ...

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Now is a great time to market more!

Now is a great time to market more!

As Knute Rockne said, “When the going gets tough, the tough get going.” They also get marketing. You might think, during times like these, you should cut back on your marketing budget. You may have already done that this year. In fact, you should be doing just the...

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School Annual Reports: Beyond the Numbers

School Annual Reports: Beyond the Numbers

Take school annual reports beyond the numbers with real storytelling

From Jack Sheard, IdeaBank Marketing Strategist Ah, school district annual reports. Those wonderful required collections of data remind taxpayers of not only a district’s academic achievements — but also how much of their money the district is spending. If you’re...

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Find treasure at the end of the marketing funnel

Find treasure at the end of the marketing funnel

Like a treasure map, the marketing funnel represents a journey, the path from prospect to customer, participant or donor. Whether you call it a sales funnel, donor funnel or cultivation funnel, your job is the same: to guide prospects from start to finish....

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Which social media should your business be using?

Which social media should your business be using?

Social media is a great way to get your brand out there, reach new audiences, and develop new leads. But not all platforms are created equal. IdeaBank provides tips to finding the right one for your business....

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Five Simple Steps to Successful Christmas Marketing

Five Simple Steps to Successful Christmas Marketing

As early as July, Santa Claus is busy defining how he’ll interact with his public at Christmastime. You’d be wise to take a page from that jolly old elf’s playbook, because he’ll be coming to town before you know it! IdeaBank offers “Five Simple Steps to Successful...

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Build awareness, drive sales, and beat the competition with SEM

Build awareness, drive sales, and beat the competition with SEM

IdeaBank explains Search Engine Marketing and provides tips on leveraging your competitor’s name recognition to increase your own website traffic — and sales....

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